|
It’s been 5 weeks since I blogged. Pretty dramatic hiatus for a guy who feels compelled to right something every day. The superficial reason is that I’ve been forming a new company and that it’s all-consuming. In that effort, in addition to becoming the self-appointed big cheese in an inconsequential little blister of capitalism, I’ve even been busy doing the kinds of things I always had others do before, at least since 1979. (It’s quite a luxury to say, “I have people who do that for me.” I’ll bet a lot of folks get hired just so their boss can say they have people doing things for them, when it would be so easy for the lazy bastard to do it himself.) Contrariwise, I’d forgotten that it’s kind of fun to go open the checking account, work with the bookkeeper on the chart of accounts, etc. But forming a company is, twisting the old saying, an excuse but not a reason for my silence. I’m just not sure that I’m improving the silence anymore. Improving the silence is a Quaker term for the obligation of an individual in the shared meditation of a Quaker Meeting. Doc Searls was raised as a Quaker, and he can tell you how it is a fundamentally different experience than traditional religion. Most religion is all about the guy who is preaching to the people-who-need-preaching-to. That those people may not need preaching to is an unexamined question. If they didn’t need preaching to, they might not go hear the sermon. And if they didn’t do that, the preacher might have to go get a real job, doing something palpably useful to the people whose approval he suddenly needs. I’m riffing off the deep end here, but I can’t help thinking of Doc’s hero, John Taylor Gatto, as he bared the illusion of incompetence that the blowhards have leveled on ordinary citizens: “The shocking possibility that dumb people don’t exist in sufficient numbers to warrant the millions of careers devoted to tending them will seem incredible to you. Yet that is my central proposition: the mass dumbness which justifies official schooling first had to be dreamed of; it isn’t real. “The truth is that genius is an exceedingly common human quality, probably natural to most of us. . .” The same power plays dictate the presumption of stupidity that all our favorite hypnotists use: News anchors, politicians, everybody’s boss, Big-Pub journalism. Authority’s house of cards has never been more naked. As I said, before I went ’round the bend there, I’m not sure how to improve our collective silence. The blogosphere is a kind of silence, like the echo of the big bang, resonating at the edges of our radio telescopes’ yearning. When you try to contribute to the long tail of the blogosphere, you’d better do it in the spirit of improving the silence, ’cause you’re probably not going to be heard and surely not attended to. In fact, it’s not clear that even the Power Law guys are being attended to, since journalists aren’t, yet bloggers are universally ecstatic when quoted in a BigPub outlet. Is it possible that decorating tomorrow’s fish wrap is the outer bound of A-list bloggers’ aspirations? Well, it won’t be for long. Before we’re done with this revolution, it’ll be one noted down the centuries as world-changing, not just an improvement on the techniques holding sway when we happened on the scene. We’re in that archetypal interstitial period between the first flush of possibility exhibited by every revolution–the few years when it’s declared a failure–and when the new realities take hold of everything, no matter how hard everything resists. It was true of the Silk Road, the New World, railroads, telegraph, phones, cars, planes, radio, TV and rock ‘n roll. Now it’s TCP/IP’s turn. A Word for Love
If there were a name for the TCP/IP difference, what would it be? We know it’s gotta be at a 7th grade level (thanks, Jerry!), or even the people with expensive educations won’t get it. “Packet-switched communications” won’t quite cut it. I’d like to call it speaking up. Speaking Up is what happens when a previously unheard human can’t stand it any more. You know, that third-reel moment when the truth needs to out, and no one else knows the truth, so Joe Blow speaks it (so often in the pregnant pause after the minister asks if anyone objects to these two people legalizing their sexuality). Speaking Up is what we’re all doing now, uppity unwashed though we might be. We’re speaking out about things we either feel strongly about or know more about than almost everyone. Right now, it’s hard to know the difference, but we’re close to solving that distinction. My silence embodies my frustration that our collective dialogue isn’t going anywhere. We talk a lot, but we don’t conclude a lot. Inconclusiveness seems to be the cardinal virtue of the blogosphere. “Let’s all talk but, ferchrissake, let’s not bring anything to a vote!” I guess that’s the nub of my prosaic malaise. The talk goes nowhere and that’s unsatisfying to me. Progressives’ talk didn’t go anywhere in 2004, but that seems not to have intruded on Progressives’ collective confidence in ownership of the vault holding all the answers. It makes me crazy that progressives share a self-anointed confidence even though they’re not even on the radar of the American voter. Until the voice of hundreds of thousands of voters can be aggregated into a specific, auditable commitment, blogs will continue to be entertaining but toothless. Sorry, that’s just the truth. Don’t mistake me. I’m more progressive than most, but my progressivism favors a cyber-mediated playing field, leveled by the obviousness of fair dealing and the triumph of the commons over the predictable and so-easily-exposed avarice of professional politicans and their brutish henchmen. Le Corbusier famously said that “God is in the details.” So it’s the details of Speaking Out that our new little band is working on. |
Tag: import100207
Overstatement
That’s Dave Winer quoting the special Charleston, South Carolina Point of View as explicated by Dan Conover of the Charleston Post and Courier. Isn’t that how all of us feel about the truths we represent and which we project on the world? We all participate in the ultimate illusion: that the universe somehow takes our personal interests into account and that if we can just stare her down skillfully enough, Reality will bend to our demands. We constantly seek allies in our quest for this affirmation and naturally there’s a good business in being such an ally. I remember well the questionable but entertaining child car seats of three or more decades ago. These flimsy, miniature lawn chairs often featured little steering wheels that your child manipulated to ensure your safe passage through the vagaries of suburban traffic. Your toddler co-pilot sat next to you in the front seat, blissfully unthreatened by uninvented airbags and the uninvented, ubiquitous knowledge of what tragedy might happen to him. His purpose was to navigate a safe passage home among the vagaries of traffic and noise and distraction. Aren’t we all like those toddlers and the fans of the Ashley and Cooper Rivers? We’re universally equipped with a point of view and a mechanism for projecting our egos upon the Great Reality which we can surely learn to steer once we decipher its special code. Control is the universal need of our species, so vital that we will sacrifice our present and obvious good for the uncertain promise of control of our destiny. Actually, it’s not control we seek. It’s the illusion of control and certainty. Any tribe will pay any price for that illusion. Our tribe is currently paying more for that illusion, in absolute terms, than has any tribe in the history of mankind. The Tribe That Knew AllIn The Lucifer Principle (but it could have been Global Brain, pardon my sieve-like memory) Howard Bloom (the mentor whom I exalt above all others) describes three tribes on an obscure island. These three tribes each had a specific talent. One tribe raised food – so skillfully that they, like America for much of our world, could provide the needs of all the islanders. The second tribe grew no food but they made implements. They provided the utensils and cooking pots and knives and spear points and fasteners that any society depends upon. The third tribe had no productive skills but they had developed the ability to make unprovable statements. They “knew” how to cure the sick, forecast the future, resolve domestic differences. The other two tribes had no choice, as they saw it, but to bring abundant offerings of food and implements to the tribe of soothsayers, to learn what? Well, to learn what the soothsayers said was the sooth (“truth”, in the old parlance). Which of the three tribes, we materialists must ask, was the most prosperous? The food producers or the implement makers or the people who guessed at the future no one else could question? The most prosperous tribe was the one whose only skill was to utter specious predictions, conjectures and threats. Like our own politicians and priests and journalists, those who added no real value to this island prospered the most. They demanded gifts and sacrifices and, eventually, wound up with a disproportionate share of the food and implements that the other tribes produced. When the priests’ predictions turned out to be true, they received the credit they seemed to deserve. But when their predictions failed, they informed their clients that their offerings had been found wanting. How could such inadequate offerings appease the angry forces that nibbled at the edges of the tribes’ existence? Such condemnations inspired the victim’s family to up the ante, bringing more and better offerings to the priests whose skill was in describing what might go wrong and what had gone wrong and how inadequate were the attempts of the family in deflecting the inscrutable disapproval of those forces that made disapproval matter so much. After a while, most of the GDP of the islanders was held by those who had nothing to add, but so much confidence to withhold. An American TaleIn the not-so-old days, when America’s political conservatives comprised a reliable counterpoise to the silliness of academics and politicians and deficit spenders and the fads of evangelists and charlatans, we could count on skeptical conservative voices to question the ungrounded claims on our productivity by those with no visible means of support and only a scam between them and disaster. But one look at our current cultural milieu of threat and conjecture and deficit spending on cosmetic security causes us to think that the unproductive priests of those distant islands have somehow taken over our own land. Without the good sense of traditional conservatives, do we have any hope of waking up? |
Valentine’s Day on East 43rd Street
Texas Humor
Why FedEx calls it 2 Day Service
Circular File
|
Sometimes reasoning becomes so circular that you wonder if the speaker was listening. Here’s a circular argument I felt forced to embrace the other day: Tamara: “Why must we have a closet full of cables?” Britt: “Think about it dearest, would you deign to live with a guy who was so clueless that he had no boxes of cables? How could such a man even claim to be part of the great computer/Internet Renaissance? No, I’m sure if you reflect on it, You’ll feel blessed to be married to a guy with so many adapters, cables and connectors.” Tamara: “But the problem is that you don’t use them. You just go out and buy a new one every time.” Britt: “Well, of course. Otherwise, how could I have a closet full of cables?” Social CircularityScott Rosenberg cites an equally absurd circular argument for killing Social Security, Tripping on their own feeble arguments:
|
CivicPace
|
Are the online activist tools developing at a fast enough pace? In the world of activist toolmakers, there’s been a dialogue the last few days, ever since EchoDitto’s COO, Harish Rao posted an assessment of the activist tool space:
Zack Rosen and Dave Winer commented on Harish’s statement, and Harish followed up with Parts II and III, concluding,
A Spirited ResponseYesterday, at the Personal Democracy Forum, Michael Cornfield noted Spirit of America’s support for citizen journalist coverage of the Iraqi election, and PD’s editor, Micah Sifry noted that the Spirit of America site has a strong set of tools for its members (Disclaimer: Micah and I are working on a few initiatives together, and I act as Micah’s tech support for his switch to Mac):
I recently reviewed most of these tools for a client and discovered that the Spirit of America suite is the strongest in the social networking functions I care so much about, no surprise. But I was surprised to learn that the SoA admin function is in a class by itself. It set me to thinking. Even though it’s not open source, and wasn’t specifically designed for political campaigns, the Spirit of America tool suite may be closer to what Harish wants than most others. I look forward to re-connecting with Harish, both socially and regarding where we go from here. |
The Commons of the Tragedy
|
Dan Gillmor, unplugged, in his new post-Mercury blog (you have added Dan’s new feed to your aggregator, right?), contributed this:
Steve Outing’s excellent article reminds us that progress is uneven, marked by inflection points:
Good-enough means of news production are now in the hands of the people. The well-heeled Phuket tourists possessed all the technical means needed to hook up a small feeding tube to the media beast. The difficult thing for the media beast to accept is that this new source of scoops is more than just a broad distribution of media tech. An amazing number of people are thoughtful, effective writers, just as skilled as the stringers whom the beast might be able to find, or field, on short notice. The distressing fact is that good-enough reporting means and skills are more broadly distributed than are Big-J journalists. Middle AwareMiddleware is the general description for all the (mostly) invisible software workhorses that make our e-conomy and our e-culture possible, connecting data and infrastructure to our user experience of reality. Dan Gillmor’s point deserves to be embraced and extended: not only is much of the first draft of history being powerfully written by citizen journalists, so are most of the subsequent, middle, generations. This middle phase defining of history, just after the first draft, is the most interesting to me. As the old saying goes, “As the twig is bent, so the branch is inclined.” Let’s call it recursive journalism: the amazing detail and clarity possible when the blogosphere gets on a story and combine our individually flawed viewpoints into a coherent and relevant representation. Once we put something useful on the record, the recursion cannot be ignored, no matter how the pros wish the amateurs would leave history alone. The last time we figured out how to do this, we called it the scientific revolution. Here’s how Arianna Huffington described the vitality of recursive journalism last April:
It’s amazing that the physical “hard news” is 24 hours away from being fish wrap and that a gazillion little bits of magnetism are able to present and maintain for us evidence of our perceptions, seemingly permanent, our history unfolding, never to disappear from due consideration as we write the 2nd through n drafts of history. It’s even possible that there’s life after history’s middle drafts for we citizen-scribes. Will the definitive last draft of history – perpetually updated – be our responsibility as well? |
Connected Campaign Conundrum
|
Doc and I did not discuss this coincidence. I wrote most of the following rumination on December 18. Along the same lines, in Read On, Doc said yesterday:
We live in interesting times. As the Cluetrainers have taught us:
I believe there’s a discovery process at work whereby people will learn that we can join together to effect political change by governing directly, early and often. The key is for candidates to focus on governance, not politics, and to make the voters’ collective will both broad-based and explicit. Setting the BarWe always fall short of our goals. This causes some of us to lower the bar and others to raise it. If you want to achieve great things, you need to make sure your goals are towering but that you’re comfortable with falling short of them. If you aspire to elected office, you can follow the herd and aspire to winning 50% of the voters + 1, or you can start governing early. Governing early gives you a chance to do the heavy lifting in public, rather than just describing what you’ll do for people if they trust you. When you govern early, you take control of the conversation so that winning the vote becomes a milestone, not the end of the effort. Your viral community can start to make a difference during the election, because it’s the only time the incumbents are listening. Voting becomes a way for your partners, the voters, to make your and their governance directly applicable to the bureaucrats and the political toadies. A web-based community is a great way to aggregate and express the will of its participants. If you aggregate enough willful participants, you can aggregate yourself right into office. Count the Votes Early, and Start Governing Now. Politics the Web Way.Rather than quaking in fear that their web site won’t be sufficient to defeat the Big Bad Incumbent, politicians should be relishing how their web services can uniquely deliver the miracle the Dean campaign hinted at. The almost accidental triumph of the Dean campaign was to register voters as members of the campaign’s web services. It seemed only natural–most web sites seek to know who’s visiting. But from a political viewpoint, it was huge, though it didn’t go far enough. In meatspace, supporters evolve from citizenship through registration to going to the polls to pulling the right lever. I suggest that the great untapped vein of political gold is hosting those evolutions, explicitly, within the candidate’s online community. If the Dean campaign was rev. 0.15b, Counting the Votes Early and often should get us up to at least a public beta. Here’s how I see the flow of voter aggregation robust enough to hijack most elections:
When the right candidate coincides with the right set of web services, the feature set of Politics 1.0 will be set. I think it will look something like this (PDF version):
Are Americans ready to break the bonds of Broadcast Politics?
Not only is the answer yes, it’s probably inevitable. If Dean was at 0.15b (and Kerry at 0.09b), how could an unequipped politician, incapable of demonstrating explicit trust, stand up to Version 1.0? So far, web communities have been more passionate about iPods and Linux than they have been about governance. That’s probably because there are so few web communities concerned with the the process of governing; most rant about the governors, which is a waste of breath. A Political Sure Thing – On Line and Out ReachI’ve come to an outrageous conclusion: Some day soon, an underdog candidate’s engagement and collaboration services will grow a viral community of interest to deliver an avalanche of votes as impressive and unexpectedly as an e-voting windfall. Further, the subtext of this people-powered takeover of politics will be that it encourages ego-suppressed candidates interested in good governance, not a politician-who-would-be-king and his courtiers. How will the voters know that a candidate’s ego is in remission? They’ll recognize an authentic voice expressed in blog posts and comments and podcasts which project an authentic personality into the agora of public esteem, rather than using ad copywriters to project an ego into the ether of non-reality TV. Blogging is a personal skill that’s prime to become a requisite for politicians, because it can be as good a megaphone for them as it is for ordinary citizens who are using blogs to project themselves in the universal struggle for acknowledgement, armed only with their inimitable reasonableness, curiosity, candor and irony. All those attributes are anathema in politics today, but fashions change, including the skills that elevate one to public office. 150 years ago, you had to be an orator to be President. You The method is straightforward: Create web-hosted, viral, issues-based, self-funding communities so engaged in re-designing governance that they share a foregone conclusion that they will vote to install their own power. The goal is to motivate unprecedented numbers of people to stand for hours in the rain if they must, to vote for the team that represents a movement about them, not the candidate. Based on small donations, publicly audited, we’ll know the stink has gone off politics, and we’ll learn that a community-based online campaign can’t be outspent. No politician has been bold enough to really listen to the voters because none of them, including Howard Dean, really get it. I went to the mat with Dean’s policy “experts” to allow supporters to make explicit policy recommendations, but they refused to have the candidate be subject to detailed voter preferences. (Similarly, Dean was uninterested in a Soldiers for Dean web site because it he didn’t think it would generate donations. D’oh!) The voters have never been allowed into the game of high-stakes politics because the candidates’ trusted advisors would rather rule in defeat than be a smaller part of a larger movement. So the trick is to host an online deliberative body (often called a government) of, by and for the people. As soon as they realize they have access to decision-making that’s truly not politics as usual, they’ll jump in and recruit their neighbors, one begetting five, begetting 25, etc. When those thousands–the most connected and committed–reach out one more circle, into meatspace, the election is locked up. The people will do it, starting small, if we give them the community-building tools, if we listen to their interests, if we document their connected campaign’s passion for their views and if we document the growth of their circles of committed voters. It sounds straightforward because it is. It sounds impossible because no candidate has really listened to the people. Postscript: The Elements of Connected PowerThere are three elements to winning a Net-centric campaign:
Dean’s Triumph: 1. Message & 2. Engagement The Howard Dean campaign taught us that:
Dean’s Failure: 3. Not linking up the committed voters The Dean campaign failed to make explicit the vital connections: a] between the campaign and the voters The intent was there, but no one got around to building the linked-up “$10 Campaign” that Jim Moore and Joe Trippi were so excited about in October (Oops!). As a result, the Dean effort was an impressive extension of broadcast politics, but perhaps no more meaningful than the introduction of direct mail fundraising. A candidate can’t and won’t shake the hands of a million voters but he can speak to them with his authentic voice and touch them as never before. And then they will reach out to, and recruit, each other. If, for instance, NYC elected a connected mayor, it would be because someone masters the third element and forges explicit commitments among voters, who then collaborate to support the campaign: commitments which Get Out The Vote (GOTV) as successfully as the old system of ward bosses and precinct captains who really knew where the votes stood, long before election day.. Think about it: Why should a Connected Campaign in 2005 have less data on The way to build and extend a community of committed voters is to inspire the most active voters to get their teeth into meaningful activity beyond campaigning: voters so motivated that they go way beyond the GOTV strategies of most campaigns. These activists are willing to commit their votes early and publicly and to affirm them when asked. They’re also willing to infect their friends with their enthusiasm. The result is an auditable pool of committed votes expanding at web speed to more than the last majority, and to do it months before the election. With that out of the way, the winners-in-fact can concentrate on governing with a real mandate, not mudling through with 50.001% of the vote. Crossing the ChasmThis must be a campaign irrevocably committed to online activism driving real world activity. Unlike Howard Dean, the leaders of the Connected Campaign need the self-discipline to stay the course and not succumb to traditional politics as soon as their real power becomes palpable. Geoffrey Moore’s seminal book, Crossing the Chasm, taught us that an enterprise must often abandon all it knows and embrace new behaviors to reach promising heights looming across an unfamiliar passage. The Connected Campaign must trust totally in the linking power of the grassroots to accumulate, support and deliver 1,500,000 committed votes. Like any other business, the acquisition of those votes must happen in an orderly way over the course of the campaign, not as a nail-biting miracle received passively on election night. That means that we count our votes early and often as we accumulate them and–literally–depict our power online for all to see, as it grows like a weed in plain sight. It’s Not the Internet, Stupid!Every campaign’s message must be about real-world communities, not abstract Metcalfian “networks”; about people, not the Internet. The loudest voices in the Dean campaign were tech savvy, most connected to other techies–a weakness the Kerry campaign capitalized on by concentrating on each state’s old-fashioned Democratic apparatus. The Connected Campaign must downplay the Internet as a phenomenon, but use it as naturally to deliver the votes as a kid rides a bike to deliver papers. Fortunately, a lot of regular folks take the Net for granted, use it spontaneously, and don’t need to rant about the Net to use the Net. The Digital Divide and the 80-20 RuleTechies are smart people who like computers but the rest of us are not, so we must assume that 80% of our base is not connected. The best argument against Net-centric politics is that most voters are citizens, not techies. Even if we exchange digital photos with relatives, we think the Internet is an advanced TV with too many Like outbound sales reps, our most-connected 20% can use our online outreach tools to connect with the people around us: neighbor, paperperson, bus driver and grocery clerk, to deliver the majority of the votes that will transform politics forever. That will be the perfect storm Joe Trippi dreamed of. |
Coffee! Free Land!
|
The web logging ferment is lighting up a few corners of the Internet, invisible to most but a harbinger of real change. This ferment reminds me of what I’ve read of 17-18th century coffeehouses and the discovery of the New World. Do you suppose we’re collectively fashioning a second Age of Enlightenment? My take is that the cultural shift of the 18th century (the decline of monarchy, the rise of Federalism, and the inevitability of one person/one vote) had 2 major precursors. The first was the coffeehouse conversations conducted among educated non-aristocrats (a recent book on coffee credited caffeine with waking Europe from a centuries-long alcohol-induced slumber. To be fair, boiled water drinks were the only safe beverages in pre-Evian Europe.) The second factor was the availability of free land for the offspring of serfs in the new world. The cultural landscape would never have shifted without surplus real estate and intellectual capital – there certainly was no abundance of investment capital. And the affluent would have never allowed anything to slip out of their own holdings. The new landowners were called freeholders. It’s the dream the US was built on, and it still strikes a chord in the heart of anyone who imagines personal freedom: 160 acres, good water, timber and meadowland. No taxes.
Coffee! Cheap Broadband!Fast-forward a couple of centuries. Coffeehouses are back in fashion and the conversation is blogging its way around the globe, but the land is all locked up and so is control of most of the capital. (Surprisingly, the capital is actually owned by households, they just haven’t learned to control its allocation.) A lot of that capital is used not for concentrating land, steam power, factories and ex-serfs, but rather for placing CPUs, T1 lines and Aeron Chairs next to small teams of smart people who come up with ideas they email to Asian contract manufacturers. This investment strategy is taking place in an office even as those engineers’ homes are equipped with later-model CPUs, broadband, OfficeMax chairs and a burning desire to stop working for the Man. Often the engineers’ kid is a better programmer than the dad and is even more appalled at the prospect of working for the man. At some deep level, both of them believe that information wants to be free. Instead of free land, we have almost free connectivity and web sites that anyone can use to offer their 21st century produce to the public. The digital farm-to-market roads are under construction just as customers are discovering that the big brand companies can’t produce what they want: software that’s pliable, hardware that’s durable and support that sustains them. They already have all the materials needed to collaborate without the overseer, they just lack the CollaboWare. I can’t imagine better raw materials for a socioeconomic revolution. Doc and I have been discussing one form of CollaboWare, called Xpertweb. Xpertweb has a simple strategy – enriching the data footprint that a transaction leaves behind. It’s free CollaboWare and there’s no startup trying to cook the idea into a stock valuation. Today’s companies report just one kind of data – price, but they sometimes call it cost. (price paid, price of all the costs & expenses, and the difference between those prices, called Earnings). That’s all the sellers in our economy care about, and they’re the only ones keeping the data. It’s also the only fact keeping your portfolio above zero. What most of the people in the market (customers) care most about is quality, not price. That’s why they’re called customers – people for whom something must be customized. They’re unwelcome, demanding critters in our consumer economy. If you’re in the customization business, you care about two things, quality – the customer’s satisfaction with her customization and the quantity of her appreciation – usually money, but often also a product review she shares with others. Wall Street has built the most involved and expensive circle jerk in history as it lures our best and brightest into the degrading job of rating companies’ net profit this period vs. their net profit next period and last, and reading the entrails of those unwieldy organizations & supply chains to determine which one will better improve their revenues and, just as important, how the other high priests will report their own divinations to the eager congregation of equity worshippers. Xpertweb’s core idea: the simple act of adding qualitative data points to the sole quantitative datum will allow us to reclaim our right as customers – those cranky people for whom things must be customized – rather than the consumers we’ve become, meekly ingesting whatever we’re fed so the suppliers can scoop up the cash we shit out the other end. With all this computing power lying around, Xpertweb proposes to add 2 customer-satisfaction data points to price: amount of satisfaction and a description of satisfaction. The amount of satisfaction is a simple grade: 1-99%. The description is simply a few words saying how happy (or not) you are or aren’t with the service you got. Quality is Brand One
Quality ratings do directly what corporate “branding” tries to do, but can only do indirectly: associate a company with your personal sense of quality. Given a choice, most of us will rely on proof of quality over a series of branding messages. The best proof of quality is the opinion of our peers who’ve gone this way before. The result? A way to for any of us new freeholders to build a reputation out of a series of satisfying transactions. This is a way for the producer to prove the quality of his produce when the marketplace is virtual. In a small way, it could take a little business away from the big guys. But if it delivers just one great transaction into our day, maybe it’ll take our mind off all the consumerism we’ve been trained to master. (Originally published 8/31/02) |


