Lines of the Rich and Impotent

John Doerr is a VC extraordinaire, a Master of the Universe, who invested in Sun Microsystems, Compaq, Lotus, Intuit, Genentech, Millennium, Netscape and Amazon. He creates worlds and then helps those worlds absorb other worlds. But last year, his daughter asked him to fix global warming, and it’s not clear he has an answer. Trust me, a daughter will do that to you.

In this video from the TED Conference, John Doerr lays out his challenge. Halfway into his 20 minute talk, his voice starts cracking as he makes the case for immediate response. At 17 minutes in, his appeal resolves to a kind of existential despair as he says,

“If we succeed, it’s gonna be the most important transformation for life on the planet since we went from methane to oxygen in the atmosphere. If [the current rate of response] is not gonna be enough, what are we gonna do? [catches breath] I. Don’t Know.

“I can’t wait to see what we TEDsters can do about this crisis.”

A mid-life crisis, actually. John Doerr, Master of the Universe, loses it at 17:15 into his talk and leans on the back of a chair to steady himself. His tears confirm his words: he’s not sure he can meet his daughter’s challenge. This is one of the most noble and human presentations I’ve ever seen. Witnessing this, one feels compelled to help him find a way to respond to his daughter’s plea, lest we signal our personal impotence to respond to our own progeny.

What strikes me is his half-hearted appeal to the TEDsters to engage their social networks, presuming methods they do not actually have, about 15:30 into the video. Social networking is more honored in the observance than its reach.

The fact is that neither they nor he have a clue how to engage their networks. These guys show up at tech conferences with other guys, even richer than we are, but they have no tools to make a difference except a vague appeal that the audience should email their friends. Is that an appeal that will survive the cocktail party?

Further, it’s stunning that the John Doerr video is actually a BMW ad.

The image of an impotent rich guy should not distress us. Each of us is impotent in the face of our child’s most fervent hope. That’s just karmic retribution – no biggie.

What’s striking is that the mechanics of mobilizing citizens to swarm over a problem to overwhelm it should be such a mystery. We Netizens seem so confident in the ability of “the Internet” and “smart mobs” and “Emergent Democracy” and the “Second Superpower” to right all wrongs that it’s stunning that it’s largely a religious issue: a matter of faith. But “the Internet” is not a social engine or a force in politics or society. “The Internet” is, basically, Home Depot. It’s got tools to fix things, but we’re largely dependent on several guilds of craftsmen to put the pieces together. If youy’ve ever remodeled a house, you know how iffy that is.
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Appealing on a more intellectual level, his friend, Vinod Khosla, presents at Google, and pushes ethanol, convincingly. What’s not convincing is that he and his audience can start the snowballs that Doc has taught us we must in order to effect change.

The three people who read and write this blog are just egotistical enough to believe that we can help Vinod Khosla and John Doerr and the Google guys and Richard Branson and their friends to build a citizen army of advocates to demand what they currently must beg for.

It’s kinda sad, really. They have the money and the data and ideas but they don’t have the political clout to achieve what they feel compelled to sell in these presentations. Notice the part about lobbying Washington, about 59:00 into Khosla’s talk at Google, or at 1:04. He has no clue how to push the politicians.

These “richest & most powerful people in the world” are rich but they are not powerful, having no clue about the mechanisms by which they might recruit millions of citizens to push legislators to do the right thing.

This is a Tipping Point. The “Big Players” represented by Khosla and Doerr are yearning for “bloggers” and social networks (54:20 into Vinod’s talk) to respond. They need bloggers and other ‘Net-based activists more than we need them.

And that’s the subject of our next post.

Stagger Lee . . . with who’s out here.

Lee Iacocca is speaking at the Take Back America 2007 Conference that Michael Melillo and I are attending next week. His appearance is related to his book, Where Have All the Leaders Gone?

He has said it more plainly than anyone:

Had Enough?

Am I the only guy in this country who’s fed up with what’s happening? Where the hell is our outrage? We should be screaming bloody murder. We’ve got a gang of clueless bozos steering our ship of state right over a cliff, we’ve got corporate gangsters stealing us blind, and we can’t even clean up after a hurricane much less build a hybrid car. But instead of getting mad, everyone sits around and nods their heads when the politicians say, “Stay the course.”

Stay the course? You’ve got to be kidding. This is America, not the damned Titanic. I’ll give you a sound bite: Throw the bums out!

You might think I’m getting senile, that I’ve gone off my rocker, and maybe I have. But someone has to speak up. I hardly recognize this country anymore. The President of the United States is given a free pass to ignore the Constitution, tap our phones, and lead us to war on a pack of lies. Congress responds to record deficits by passing a huge tax cut for the wealthy (thanks, but I don’t need it). The most famous business leaders are not the innovators but the guys in handcuffs. While we’re fiddling in Iraq, the Middle East is burning and nobody seems to know what to do. And the press is waving pom-poms instead of asking hard questions. That’s not the promise of America my parents and yours traveled across the ocean for. I’ve had enough. How about you?

I’ll go a step further. You can’t call yourself a patriot if you’re not outraged. This is a fight I’m ready and willing to have.

My friends tell me to calm down. They say, “Lee, you’re eighty-two years old. Leave the rage to the young people.” I’d love to—as soon as I can pry them away from their iPods for five seconds and get them to pay attention. I’m going to speak up because it’s my patriotic duty. I think people will listen to me. They say I have a reputation as a straight shooter. So I’ll tell you how I see it, and it’s not pretty, but at least it’s real. I’m hoping to strike a nerve in those young folks who say they don’t vote because they don’t trust politicians to represent their interests. Hey, America, wake up. These guys work for us.

I intend to hand an envelope to Mr. Iacocca telling him that the Blogosphere is behind him and that there are untapped resources that were unimaginable at the time he inked his book contract, that our world–yours and mine–moves that fast. And that in that dynamism is the chance to make a greater difference than any of us can imagine. The fact is that Lee Iacocca needs us more than we need him, and he knows it.

In that envelope, I want to present letters from as many of you as possible. Since Lee is old school (a state I resonate with), these letters should be proofread and sensible and compelling. Naturally, I’ll include a link to an index so he can peruse our thoughts online. If he has an associate with him, I’ll hand the same envelope to him/her.

So, send me a PDF of a letter you would like Lee Iacocca to glance at or, if it grabs his attention, maybe even read. Send it to britt@blaserco.com.

If you want to be taken seriously, mock up a letterhead, which people of Lee’s age and experience relate to better than plain text. The usual Executive Suite standards apply: one page, lots of white space, demonstrating that you took the time to be concise.

Present your credentials, which are probably more impressive than you think, ’cause these Rich White Guys are beginning to get it that they don’t know how to get a large group of people to do anything, unless they’re employees.

And we do.

Will I live to be 80?

After a recent physical exam, my doctor said I was doing “fairly well” for my age.

A little concerned about that comment, I couldn’t resist asking him, “Do you think I will live to be 80?”

He asked, “Do you smoke tobacco or drink alcoholic beverages?”

“Oh no,” I replied. “I don’t do drugs, either.”

“Do you have many friends and entertain frequently?”

“I said, “No, I usually stay home and keep to myself”.

“Do you eat rib-eye steaks and barbecued ribs?”

I said, “No, my other doctor said that all red meat is unhealthy!”

“Do you spend a lot of time in the sun, like playing golf, sailing, hiking, or bicycling?”

“No, I don’t,” I said.

“Do you gamble, drive fast cars, or have a lot of sex?”

“No,” I said. “I don’t do any of those things.”

“Then why do you give a shit?”

Tip o’ the hat to Jerry Vass

Miscellaneous Book Review

Well, this is a review of David Weinberger’s presentation. Tamara and I went to David Weinberger’s talk this week presenting his new book, Everything is Miscellaneous, which was released Tuesday. It’s been getting some great reviews, from Cory Doctorow at BoingBoing and by Ethan Zuckermann at the book’s Amazon page, where it’s already ranked #79!

David’s presentation is a must-see: if it comes to your town, make sure you catch it, he’s refined it since his presentation at the Library of Congress. Like the book, it’s a tour de force. His slides make all the difference. He really oughtta post a video of this, because it helped me understand what most of you got right away but had not been obvious to me:

Tagging is a social grace, incumbent on each of us.

Tagging is the Triumph of the Commons.

I’ve never been a tagger because I didn’t quite see the point. But David’s talk was inspiring. His message is like, “When you see something, say something!” Actually, it’s more like, when you see anything, say something. When you’re wandering the world of of ideas and impression and you stumble across a metaphor, throw it in the right metaphor bucket.

I’m lazy, and I treat my sloth as a reasonable option. It’s not.

Not tagging a relevancy is a little like being a litterbug. I go (slightly) out of my way to pick up a piece of trash and throw it in the designated receptacle of our collective sensibilities, because I have a visceral sense of the consequences of not doing so. Likewise, it’s irresponsible to not add my Aha! moments to our collective receptacle of understanding and metaphor.

To be fair, tagging a candy wrapper as trash is a binary event, while tagging my or another’s writing requires higher-order decisions. A candy wrapper on the sidewalk is categorically wrong, so it’s an easy choice to nab it, knowing a trash container is always a few steps away. In fact, the ubiquitous trashcan is a grace of 21st Century urban design (UI). Its proximity is a support for one’s choice to be part of the solution. I remember a time before ubiquitous trash containers, because hardly anyone littered, so there was a built-in bias against solving someone else’s oversight. One was simply repelled rather than useful.

After his talk, Tamara and David and I had an enjoyable Indian vegetarian dinner at one of the many Indian restaurants on Lexington Avenue north of Gramercy Park. Shortly after Joi Ito’s Eat To Live Diet conversion, Tamara and I jumped on that bandwagon. We’re not as strict as Joi, but reasonably so. I’m down 20 pounds and 3 inches at the waist, and I love how Tamara looks. So it was fun to do veggies with David, because the last time we sat together at a restaurant, it was a Brasilian steakhouse in Cambridge. I was wolfing down dead cow parts while David was stalking the virtual pampas for sprouts and condiments.

Dixie chick Natalie plays the White House

George Bush is a brave man. He’s invited a country singer named Natalie to sing at the White House Correspondents’ Dinner tonight, Saturday, at 8 ET (CSPAN listing).

The good news for him is that this Natalie is a lowercase dixie chick from Nashville, not that Dixie Chick from Lubbock. Natalie is my future daughter-in-law, Natalie Stovall (MySpace, GarageBand), an up-and-coming country rocker and songwriter, whose CD is available at the iTunes Music Store. She’ll be singing America the Beautiful, a capella, just after the Star Spangled Banner. As far as I know, Natalie is apolitical, having been raised in Tennessee balanced by four years in Boston at the Berklee College of Music. But even if she had loaded up on Boston politics, the Prez need not worry. Natalie is a wise and empathetic soul who takes care of stray puppies and would never be uncivil to a guy who’s lonelier than he once was.

Here’s Natalie and Tamara celebrating Tam’s birthday at the Bitter End in 2005, and Nat and my daughter Kelly at the after-party here at the East 43rd St. HQ. Them’s some real swell women and it was a real swell clambake.

Flashback

Natalie’s father, Larry Stovall, was an Army Lieutenant on the ground in Vietnam while I was flying C-130s. We shake our heads a lot.

Guest Editorial

Tom Stites tried to comment on my post after our great lunch meeting Monday, but had to send an email instead. You’d think that blog software would be more tractable but not yet – it’s not like I’m a luddite, eh?

Here’s Tom’s message:

Hi Britt — I’m finally back from the dial-up purgatory of my New York B&B stay and have had a chance to go spelunking in the links in your nice post about our lunch and conversations. There’s always much to learn from the links smart people stick in their writing, which is why I’ve come to believe that the Web is a much better way to deliver quality journalism than print.

I set out to leave a comment on your post but I couldn’t find a door on your blog that would open to let me register to do so. Do you have this feature disabled or am I overlooking something?

(Memo to self: create a web framework that makes blogging and commenting easy.)

In any event, the main reason for the comment I was imagining is this excerpt from Tom Piazza’s excellent but unfortunately titled book, The Guide to Classic Recorded Jazz:

In a jazz group, as in any community, certain roles need to be filled. Someone has to play the melody, someone has to keep time, someone has to suggest the harmonic context. Often these jobs overlap. In jazz, each instrumentalist has to understand his or her role in the group well enough so that he or she can improvise on it and not just follow directions. Playing in a jazz group involves both responsibility and freedom; freedom consists of understanding your responsibility well enough to act independently and still make the needed contribution to the group. As such, a jazz performance is a working model of democracy.

This certainly supports your sense of jazz as a fine metaphor for OSS2. And the metaphor extends to where old-school journalism and the BSphere diverge: Not everybody can play jazz. No small number of superb musicians are lost without the score in front of them. For related reasons no small number of music lovers have zero appreciation of jazz.

I share your faith that in an Open Source Society “the right person will show up with the right contribution at the right time” and that “the value of that ad hoc contribution will be obvious.” I just don’t see any evidence that this phenomenon will be distributed evenly across all the topics and political geographies that people need to be informed about to make solid life and citizenship decisions.

Common sense, at least what passes for common sense in what’s left of my mind, tells me that people are quite likely to show up with the right contribution at the right time in communities of geography and interest whose population is disproportionately endowed with easy and continuous broadband access, certain thinking, writing and technical skills, and the motivation to take part. Municipalities with populations like these — Westport, Conn., is an excellent example — have excellent Web gatherings where the right people show up with the right contribution at the right time. But this works less well up the road in Bridgeport, were such folks are scarce. And it works hardly at all in the Global South, where billions subsist on $1 a day — or in highly secretive institutions like the World Trade Organization, which play their music only from the score and only for an elite private audience. Perhaps someday there will be an eschatological moment and the needed OSS2 skills and resources will be evenly distributed across our communities, nation, and globe, and old-school journalism will become unnecessary. But until then, if old-school journalism were to vanish whole aspects of our political and economic life would go dark, and all hope of democracy would go dark with it.

Old-school journalism certainly has its failings. Editors and other mediators inevitably have biases, and some will always be intellectually or otherwise corrupt. To my mind the OSS2 approach is no less flawless, but its main flaw is wildly unequal distribution ensured by the inherent inequalities of our society and global society. That said, OSS2 is a huge and growing gift to democracy and thus to the world. The stronger it gets the more it corrects the weaknesses of old-school journalism. As Doc wrote in that post that’s so generous to the old school, “we need AND logic, not OR.” Hooray for all of us. We be synergistic. The universe is not inherently binary.

And I appreciate your citation of Bro. Surowiecki, whose very independent mind I admire and from whom I have learned a lot. His thinking on the failure of crowd intelligence start with crowds that are too homogenous. I suspect that this applies to people who groove on the seductive mantra that information wants to be free, and who think that OSS2 makes old-school journalism obsolete or soon will. I know of no one who shares this mindset who does not have the previously enumerated skills, motivation, and easy and continuous broadband access. As a corrective: Remember, 80 percent of Americans work for hourly wages. People who punch time clocks and work at retail, or run machines, or drive trucks, or build things on construction sites, many of whom work more than one job, have no chance of digesting RSS feeds from their favorite bloggers all day as they sit at their desks, and very few will be reading them on their Treos.

I don’t mean this as ungenerous, but I sense a shared belief among information-wants-to-be-free folks that in time all people will be like them, or at least want to be like them. It’s a universal human trait to think the world is composed of people like us and the folks we deal with routinely, but the truth is that people ain’t all gonna be blogger/jazzers unless that eschatological moment comes along. I know of no economist or demographer who expects the percentage of hourly-wage workers, or the nature of their work, to change much in the foreseeable future. Further, there’s for sure not going to be any sudden change among the global poverty population, or in the adherence to secrecy of the corporate elites whose power directs the global economy and the government in Washington. So OSS2’s reach is limited by the number of folks we can realistically expect to have the skills that its jazz requires.

Here endeth the comment for the day.

As much as a pain as the ORGware delay must be to you, as a reader of your blog, I find it a blessing that you have more time to post these days. I’ll savor it while I can.

It was a blast to see you. We have lots more conversation ahead of us, and I look forward to it.

Tom

P.S. Please let me know if there’s a way for me to shape what I’ve written here as a comment; if not, and you’re so moved, feel free to put it, or parts of it up yourself however you wish.

The View from the Frontier

So spaketh Thomas. The issue we’re grappling with is how fast and skillfully might the next several waves of Web-struck newbies embrace and extend the power of connectedness to unite the people who most need its leverage. As Archimedes might have said, “Give me a web that’s wide enough, and I’ll lift the world.”

Tom knows that we pioneers who went west first desperately need the next wave of settlers to show up and populate this wild country with real families and infrastructure and town marshalls and schoolmarms. Since they won’t put up with the wildness we’ve embraced, it’s our job to provide a safe haven among the cactus and sagebrush and Indians.

However, Tom and I diverge a little on whether the skills and values of the pioneers will be adopted by the subsequent settlers. When we talked today, I suggested that, his Bridgeport example notwithstanding, the next wave of settlers may respond to the web’s delights just as we have: that we’re not really so special, simply early. Although we were quick to adopt the Internet’s protocols and values, it doesn’t mean that those who show up next (and next and next) will be any less skilled in embracing these collaborative tools. Despite that possibility, it’s likely we should build easier tools for them.

Tom sent me a book a while back: The Populist Moment: A Short History of the Agrarian Revolt in America by Lawrence Goodwyn. Though most of us have heard of the Populist Movement that emerged in America after the Civil War (was it really so civil?), it’s Goodwyn’s remarkable insight to describe it in a book titled “The Populist Moment”, because it demonstrates that movements are dependent on unique moments in time. Tom is convinced that America is in such a moment today. As a journalist, he is committed to serving the people who may not have a voice yet but who will certainly find theirs, moments from now, as reckoned by Internet time. Roughly speaking, his audience is hourly workers.

But actually, he yearns to rescue all of us. It’s a good thing, ’cause we sure need it.

Imus and Cheney and Bush, Oh My!

Overpowering arrogance and dismissiveness is the elephant in the room of the Don Imus blowup.

Certain socially-skilled people learn early in life to parlay arrogance and dismissiveness into social prominence, and Imus is the poster child for these poseurs. Naked emperors all, they ply a trade even older than the so-called oldest profession (that would be “Ho”). I submit that this pose is so effective that other bullies have parlayed it into temporary dominance of the globe: Cheney and Rumsfeld and Bush, in that order. Everywhere I look in corporate America, I see this pattern of attractive arrogance and desolation of collaboration.

I have a terrific book about consulting firms, “House of Lies: How Management Consultants Steal Your Watch and Then Tell You the Time“. In it, Martin Kihn describes a personality type that pervades the consulting industry: “Their single skill is to be dismissive of others.” Whether by nature or nurture, some people learn this trick early in life and compound its excessive ROI for a lifetime. Most of us seem genetically wired to respond deferentially to those who exhibit this singular trait: confidence that they are better than you. Doc Searls has made a five year career writing about them for Linux people, called “Suit Watch“. So titled because those people must be watched so carefully.

I know what it’s like to be an old fart and to be inappropriate due to evolving standards of humor–I do it all the time. But this was different. Don Imus got caught extending his tiresome lifelong schtick with yet another demeaning throwaway line. His schtick, of course, is “I’m way cooler than you and I have the dismissiveness and entourage of toadies to prove it”. He would like us to judge his words in the tight context of his comedic schtick in a single show, rather than realize his lifelong role as an abusive bully whose daily derisiveness is calibrated to fly just below the radar of outrage. Predictably, he’s been outted by emerging technology and the “aggregatable” mindset it enables.

But it’s not just the suits. Imus has raised dismissiveness to a high art but hasn’t worn a suit in years. In the last few days, we’ve seen some pushback against the remarkably self confident “cool kids” at 37 signals. Their schtick feels similar: “Buy our $19 PDF file because, really, we’re cooler than you are.”

Tivo and Blogs: The Trick of Perspective

Every Renaissance seems to be about Perspective as a useful tool. As we come to assume a Googleable life condition, we’re more accustomed to judging people on their entire body of outrage, rather than single, ephemeral expressions of their current, carefully calibrated misanthropy. My dear friend, Diane Francis, says that “Life is High School”, that those same tiresome forces of power, intimidation, striving and dismissiveness are driving most of the energy and judgments in society and politics. This frightening truth trumps all the theories of how society and organizations work, because it’s grounded in our genetic algorithm driving our deference to the “cool kids”, who operate as bullies.

When we get an overview of a person’s body of work, the rules change. Suddenly we can sense the iceberg of vindictiveness that lurks below the bright tip of hale-fellows-well-met. In that sense, the Tivo and the blogosphere are similar aids that provide the perspective that this new renaissance is teaching us.

The Myth of Intelligent Design

Liberals and Fundamentalists are similarly deluded about Intelligent Design. Many of us know that Fundamentalists have embraced an untenable theory of how complex systems are impossible without a constant gardener. But Liberals are equally naive. They assume that Americans agree that we should work together to make conditions more equable, and that there is consensus that a rational design is universally sought, so it should form our vocabulary. Sheesh, what naiveté! Everyone secures as much status as they can, which often means money. But the deeper striving is to be perceived as more consequential than others. If you can manage that trick, the money will follow. Without it, the money rarely finds you.

This arrogance is what the most clever kids do, early and continually. It’s such a great schtick that people who are otherwise respectable have been eager to call in to Imus and hang with a guy who wouldn’t give them the time of day in Junior High. I saw the similarly equipped Letterman demolish Bill Gates in the early nineties, dismissing him as a lab-coated prop as Dave got on with his cooler guests.

It’s even worse than that. Like primates who would rather look at pictures of high-status monkeys than eat, the cable news industry has formed around our need to feel acknowledged by the cool kids. If you really don’t feel this urge, count yourself lucky. But you know that most of your fellow citizens are transfixed by the easy demeanor of the news anchors who are willing to seem to include the great unwashed in their tiny circle for the duration of the show. They practice the world’s oldest profession, like equally cynical politicians in this silly season.

Algorithms to deflate the Poseurs

From a web design standpoint, there are a few things we can do to expose and amplify the otherwise below-the-radar corrosiveness of phonies who need to sound more important than they are:

  1. Commenters must register to display their comments to others.
  2. Comments appear as a primary post on the commenter’s blog.
  3. Trackbacks are automatic and organized.
  4. Comments are not immediately visible until they are rated positively.
  5. There are no negative ratings (trolls only want attention)

For now, this ORGware-based solution is limited to single sites that offer those capabilities. But at least we can offer a laboratory to discover the benefits of owning your own sins and graces. Aggregation of our sins and graces is the essence of relationship, and an adequate remedy for the scourge of the Cool Kids’ dismissiveness of whoever chose not to master their schtick.

Enjoying the Stites of New York

I had lunch yesterday with Tom Stites at the terrific Ipanema Restaurant near 46th & 5th. A half century ago, Tom and I were schoolmates at Pembroke Country Day School in Kansas City (Pem-Day). We were also acolytes at Saint Andrew’s Episcopal Church, where Tom was Chief Acolyte, or whatever that teenaged notable was called. Hotdamn, we were skilled at lighting and snuffing them candles!

Tom had issues with his Chief Acolyte role, and those issues and their fallout are a telling insight into the remarkable freedom of thought and philosophical equanimity of the late 1950’s. Even in Kansas City. Tom asked the prelate assigned to the acolyte corps (young Christian soldiers!) if his beliefs might cause a problem. Tom confessed that he wasn’t sure if he believed in God. The ordained leader of our little flock assured Tom that questioning his faith was almost a prerequisite to authenticity in the church. After all, any boob could spend a life in thoughtless obeisance to an invisible Deity who, wrapped in metaphorical blue robes with a reassuringly paternalistic patina of imputed authority, held absolute judgment over all creatures. That blind faith was trivial compared to the heavy lifting required by the robust faith of the Church’s true leaders. They were doomed to a lifetime of questing and yearning and fearing and wondering if they could trust this palpable, soaring and anguished faith that gripped their heart, but periodically devastated their soul.

In short, a 16-year-old Chief Acolyte with existential questions was honored for his authenticity as he served at Saint Andrews’ Episcopal Church on Wornall Road in Kansas City in 1957. I wonder if they are as wise today.

In the mid-60’s, Tom went off to Williams College in Massachussets and I to Wesleyan University In Connecticut: two of the so-called “Little Three” (with Amherst). Tom became a journalist and served as Dan Gillmor‘s mentor at the Kansas City Times. He also became a jazz critic and, in fact, is in town from Boston this week for a reunion of the people who made Jazz Magazine an institution in the 1970’s. Jazz was a big deal for Tom and me, but I envy his ability to turn it into a paying gig.

It’s interesting that Tom ended up in Theology after all that. He serves as Publisher of the UU World Magazine of the Unitarian Universalist Association. Yep: Ralph Waldo Emerson’s mouthpiece. Currently, he’s on sabbatical taking courses at the Harvard Divinity School.

OSS 1, anda 2, anda 3 . . .

I often wonder if Jazz isn’t the best metaphor of Open Source Software (OSS1) and my favorite extension of it, Open Source Society (OSS2). All three of those artistic expressions assume that the right artist will contribute the right riff at the right moment and that their (our) contributions will be captured (by technology) so that successors will be able to embrace and extend our work.

That reflection requires me to dwell on how ordinary we all are. Although Tom and I benefited from the one of the finest secondary educations ever offered on the planet (albeit by a small, self-conscious and insecure little midwestern school–part of its special alchemy), neither of us has embraced the arrogance that marks so many people who have been educated almost as well. Tom and I (and Dan Gillmor nor, I think, John Readey, another KansasCitian and Pemsy-Daisy) have an innate respect for the ordinary condition. In that ordinary condition, we discern the salvation of humankind.

Although any of us, given the opening, might be tempted to throw our lot in with the cool kids–the Wall Street Machers and (shudder) Cheneys of the world–we understand at a gut level that our society will thrive or fail on the strengths of We The (average) People, AKA We the Media. This does not and can not create a Tyranny of the Mediocre, because the foundation of this new model rests on an emerging way of perceiving excellence: that “quality” is not the provenance of the few and judgmental but rather the collaborative insight of the many and thoughtful. As James Surowiecki has taught us, it’s not the average of opinions that matters, it’s the vector of many opinions.

So, how do you forge excellent insights from the rough and ready, plainspoken sensibilities of the people who are closest to the problem and farthest from the arrogance? I suggest that it’s their jazz. There’s something about the voicing of a jazz solo that conveys its authenticity, especially when it’s got the support of the rest of the ensemble: Preamble. Framing. Resolution. You know: all that jazz. Traditional media delivers snapshots of truths, but the web gives us immediate acces to what I wrote yesterday and the day before, etc: a three-dimensional picture of where I and my “facts” are coming from. Like this graphic from Apple:

As an editorial model, Tom Stites isn’t ready to buy it. He’s run enough big-city newspaper desks that he knows that editors must trust their writers in order to have a reliable flow of articles that their readers can rely on. On tight deadlines and uncertain facts, your only foundation for trust is that you work with these same people day in and out, and that your paychecks have the same signature. But most of us here in the BSphere have faith that the right person will show up with the right contribution. at the right time. Further, we think that the value of that ad hoc contribution will be obvious.

Can a publication be built on “Obviousness”?

That trait of “obviousness” is where old-school journalists and web citizens diverge. Is obviousness tangible and verifiable or is it just subjectivity? An old-school editor like Tom needs to work with a staff of trusted reporters because he assumes he cannot have direct insight into the material the reporter presents. The editor is dependent on trust: there’s no presumption that he can verify and ratify reporters’ work. But maybe that’s the world before Technorati and Google and WikiPedia. Blogger/bloggees feel that a few minutes of drilling down will clarify the general contour of a story which, when combined with the web reporter’s authentic voice and others’ reporting on the same or tangential issues, gives us a kind of facial recognition of authenticity. I’d love to see a study on the conformance of that expectation with real facts confirmed objectively.

Now that would be a clinical trial worth its weight in terabytes. Especially because Tom’s got a killer idea for publishing to the people who matter most.

My Elizabeth Edwards Story

Several commentators seem to have personal Elizabeth Edwards stories tonight. Keith Olbermann’s is the time she called in to say that some of her fondest memories of her deceased teenage son was when they watched Keith on ESPN. So much so that every time she sees Keith now, she gets a warm feeling about her son. David Weinberger explains why she’s so good at making lemonade, at his first Huffington Post: “She is the type of person who talks to the person behind her on line at the grocery, which I believe in the Northeast has the status of a rarely-prosecuted misdemeanor.”

My story is from last year’s Personal Democracy Conference, when our host, Andrew Rasiej, interviewed her. Replying to the question about money and politics, her instant and candid response was,

“Of course we have to do something about it. There’s too much friggin’ money in politics!”

What’s your Elizabeth Edwards story? Comments are hosed here, but maybe the folks at Personal Democracy will put up a page for them.

You really should go to this year’s PDF Conference on May 18 here in NYC. Great time of the year. I’m encouraging the intrepid Damien Mulley to come over from the People’s Republic of Cork.

The People Law trumps the Power Law

There are five principles I’m playing with lately:

  1. The size of your audience confers limited power
  2. A network’s value is the square of its nodes (Metcalfe)
  3. Network nodes are significant only when they’re verbose
  4. Most conversation is among nearby nodes
  5. Only interactions count, and the richest count most

1. The size of your audience confers limited power

We’re so accustomed to broadcast economics that the Power Law seems like it’s how influence should be measured. But I don’t think that’s how things work any more, out here in the wild west of the read-write web. Here’s the Power Law as depicted at Wikipedia:

The biggest audience is reading a few writers on the left side of the chart. Readership per writer goes downhill fast from there. As David Weinberger says, “Everyone’s famous for 15 people.” But what’s the importance of a big audience of passive readers? In the age of Big Media, It was the only thing we could count, but those times are months behind us. In social networks, everyone is a potential participant, but if your 10,000 readers leave 100 comments but don’t take your ideas and run with them, so what? Leaving a comment is a lot like leaving, because Embrace is not the same as Extend.

2. A network’s value is the square of its nodes (Metcalfe)

The math is controversial, but the principle is sound. Literally. If your nodes don’t sound off, they’re useless, so rule 3 is key:

3. Network nodes are significant only when they’re verbose

When you consider all the ways that a person might reach out to another, reading and commenting seems like thin tea. Face-to-Face is the real point of community, as Kathy Sierra wrote at her Creating Passionate Users blog: Face-to-Face Trumps Twitter, Blogs, Video…

She even provided a diagram:

Kathy’s subject was why people bothered to go to the SXSW Conference when there are so many other ways to connect. It’s because people need their people fix, and even for these hackers, virtual doesn’t hack it.

4. Most conversation is among nearby nodes

Since it’s interactions we’re after, we need a kind of calculus of relationship, perhaps as revolutionary as Newton’s discoveries that brought logic to orbiting planets and arcing cannonballs. Here’s my depiction from the Dean campaign:

Everybody engages a network gradually and experiences it mostly through their friends. If your network has mechanisms for encouraging outreach and constant chatter among nodes, it will grow. News and juicy tidbits flow down the nervous system and questions and energy flow back. That sound you hear is the twittering of the network’s nervous system. Every political campaign is learning the same lesson in this transformative election cycle: The movement’s not about the candidate, but about the conversation. or,

It’s not about the Twit, it’s about the Twitter

5. Only interactions count, and the richest count most

Most of the population of “interactors” is out there on the long tail of the Power Curve. But to We The People out here, the arcane and convoluted ramblings of the pundits fall on deaf ears. What we care about is learning something we don’t know from someone a little closer to the action, and pushing our unique point of view back in toward the center of the movement. Lather, rinse, repeat.

So let’s put that silly Power Law to rest at last: it’s a monument to outmoded metrics. The People Law is the one we’ve been conforming to all our lives: Where there’s folk, there’s fire.